• Stories & Insights
  • Stories & Insights
High-Premium vs. Low-Cost Products: Effective Marketing Strategies

High-Premium vs. Low-Cost Products: Effective Marketing Strategies

High-Premium vs. Low-Cost Products is a topic that every marketer loves to debate […]

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Creating Demand vs. Meeting Needs A Marketer’s Dilemma

Creating Demand vs. Meeting Needs: A Marketer’s Dilemma

Imagine walking into a store where you see products that seem to understand […]

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The Apple Effect How Brands Create Consumer Needs from Scratch

The Apple Effect: How Brands Create Consumer Needs from Scratch

The Apple Effect: How Brands Create Needs That Never Existed Before Imagine waking […]

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Speaking the Customer’s Language: Marketing Strategies That Resonate

Speaking the Customer’s Language: Marketing Strategies That Resonate

If you want to truly connect with your audience, you need to speak […]

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The Power of Systems How Invisible Forces Drive Industries and Behaviors

The Power of Systems: How Invisible Forces Drive Industries and Behaviors

The power of systems is a concept we often underestimate, yet it’s what […]

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The Power of Systems: How Invisible Forces Drive Industries and Behaviors

Humble Beginnings: How Brands Thrive in New Markets

Starting over in a new market is daunting, even for established brands. But […]

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Targeting the Few Niche Marketing Strategies to Thrive in Competitive Industries

Targeting the Few: Niche Marketing Strategies to Thrive in Competitive Industries

In today’s overcrowded marketplaces, trying to appeal to everyone often means you resonate […]

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From-Content-to-Community-The-Future-of-Marketing-and-Building-Authentic-Connections

From Content to Community: The Future of Marketing and Building Authentic Connections

There was a time when creating content was enough to make a splash. […]

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Crafting a Legacy: Mastering Meaningful Marketing in a Distracted World

In a world flooded with content, where a million books are published each […]

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Investing in Stories: The Power of Meaningful Experiences to Elevate Customer Loyalty

Investing in Stories: The Power of Meaningful Experiences to Elevate Customer Loyalty

Imagine walking through a bustling farmer’s market on a crisp Saturday morning. You […]

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Solving-Healthcare-Challenges-Through-Entrepreneurial-Marketing-Business-Innovation-Customer-Advocacy-Developing-Markets-Hyper-Personalization-Customer-Data-

Solving Healthcare Challenges Through Entrepreneurial Marketing

Entrepreneurial marketing is reshaping the way we tackle some of the most pressing […]

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Building Customer Loyalty Through Advocacy Campaigns and Brand Advocates: Understanding Customer Behavior

Building Customer Loyalty: Beyond Discounts and Incentives

When you think about customer loyalty, what’s the first thing that comes to […]

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The Fortune at the Bottom of the Pyramid: Unleashing Business Success in Developing Markets

The traditional view of business success often revolves around high-end products, luxury goods, […]

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The Secret to Unbreakable Bonds: Mastering Advocacy and Relationship Marketing for Lasting Customer Loyalty

In the world of business, customer loyalty is not just a nice-to-have—it’s the […]

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Billboards-to-the-Metaverse-Evolution-of-Marketing-Evolution

Billboards to the Metaverse : Evolution of Marketing

Marketing has come a long way from the days of hand-painted billboards and […]

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  • Stories & Insights
  • Stories & Insights
Abhinandan Maity
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